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The appeal of long form "adverfilms"

Clearly, some PR company (or companies) is making good money out of convincing large corporations and businesses that the way to get to consumers, in this fragmented media world, is to do long-form advertisements. Rather than short, pithy 30 second spots, there seems to be a bit of a movement toward longer, snappy and emotionally rich adver-films that tell the story about "Our People". Some swelly music, beautiful sweeping pan shots, nice depth of field, and happy smiling faces... you get the picture. The Australian mining industrythe Mormons, and now Qantas have all put together a series of films about how their people, are people, just like you and me.

Liam Jurrah and Yuendumu

Liam Jurrah’s involvement in a violent incident in an Alice Springs court last week has captivated the Australian media for days. The 23-year-old forward at the Melbourne Football Club recommenced training yesterday, after being granted bail by an Alice Springs court on charges of unlawfully causing serious harm and being armed with an offensive weapon. The weapon is believed to have been a machete, and Jurrah is implicated in an attack that left a 35-year-old man in hospital with serious head injuries. The incident is reported to have been part of ongoing clan disputes that have plagued his home community of Yuendumu, 300km west of Alice Springs, for 18 months. This morning, The Conversation spoke with Jurrah’s biographer and friend Bruce Hearn Mackinnon. Mackinnon is a senior lecturer at Deakin University and hosted Jurrah on his initial move to Melbourne.

Discriminating on the basis of criminal records: the need for reform

We all make mistakes: often they are embarrassing or hurtful, sometimes they have more serious consequences. However, where the police and courts get involved, they can have long-lasting impact on people’s lives.

Discrimination on the ground that a person has a criminal record is widespread in Victoria, particularly in obtaining and maintaining employment. There has been a significant increase in the number of criminal record checks undertaken in Victoria: Victoria Police data shows a 6000 per cent increase in checks between 1992-93 and 2003-04. Indeed, in the employment sphere, ‘criminal record checks are fast becoming a routine part of the recruitment process’. In this context, it is increasingly concerning that laws prohibiting discrimination on the basis of a person’s irrelevant criminal record lack any real teeth.

Pillowtalk and evidence: High Court rejects privilege against spousal incrimination

In ACC v Stoddart,[1] the High Court recently held that there is no common law privilege against incriminating one’s spouse, which had been thought to exist for several centuries. What impact will this decision have?

National Coal Seam Gas: An Important Step in Protecting Water

A new national agreement designed to protect water resources from coal seam gas extraction and coal mining could offer a level of protection so far unseen in Australian environmental legislation. Any states serious about protecting water for farming and the environment should be signing up.

theconversation.edu.au/national-coal-seam-gas-agreement-an-important-step-in-protecting-water-5654

 

 

 

Mining's small change

(This piece first appeared in The Age 16 February)

*Peter Carey is a professor of accounting in Deakin University’s faculty of Business and Law
*Neil Fargher is a professor of accounting in the Australian National University’s College of Business and Economics

Contador and The Need for Speed

On the day the CAS handed down its decision on the Contador case Cadel Evans was quoted in the cycling press repeating two of the institutional mantras of professional cycling. The first being that often claimed by the UCI and by others such as Lance Armstrong that the sport is at the forefront in the battle against drugs: “Cycling has done more than enough to show it’s doing the right things when it comes to the fight against drugs … Now it’s time for other sports to look to cycling and replicate what we do so the fight against drugs in sports can maybe be beaten one day across all sports.

Contador not guilty of doping? But ....

 

On Monday, after an appeal by the World Anti-Doping Agency (WADA) and the International Cycling Union (UCI), to the Court of Arbitration for Sport (CAS,) Contador was stripped of the 2010 Tour de France title and banned from competing until August.

The three panellists from the Court of Arbitration found that the most likely source of the banned substance clenbuterol was a contaminated supplement that Contador took. However, this is despite the fact that there was no evidence before the tribunal that the source of the clenbuterol was from a supplement.

But Contador never offered that as a reason, he argued against the food supplement contamination and stuck by this story that it was from contaminated meat. Because of this CAS didn’t take the supplement story into account as a mitigating factor - even though they found it was the most likely source.

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